Saturn Four Media has announced a new partnership with Always Another Way, saying ‘mental health isn’t an abstract issue, it’s personal.’

The social media and communications company will be providing support to help amplify the mental health charity’s impact across Cumbria.

Always Another Way works directly with individuals and families facing real-life challenges, including mental health struggles.

As demand for support continues to grow, so too does the importance of ensuring their message reaches the people who need it most, clearly, consistently and without stigma.

As part of the partnership, Saturn Four Media will provide social media and content guidance.

The focus is on helping Always Another Way strengthen their storytelling, maximise the resource they already have and ensure the critical work they deliver is visible and understood across the community.

For Saturn Four’s founders, Daley Rogers and Mike Seggie, the partnership is deeply personal.

Both have experienced first-hand the devastating impact of losing friends to suicide, experiences that shaped their perspective on the importance of early support, open conversation and accessible community-based services.

Daley Rogers, Co-Founder of Saturn Four Media, said: “Mental health isn’t an abstract issue for us, it’s personal. We’ve both seen the consequences when people don’t get the support they need in time. Organisations like Always Another Way step in when people feel isolated or overwhelmed. If we can use our skills to help that message reach further, that’s something we’re genuinely proud to be part of.”

Mike Seggie added: “This partnership isn’t about marketing for the sake of it. It’s about helping a local organisation communicate clearly so more people know there is support available. If clearer communication helps even one person reach out sooner, that matters.”

Jess Coles, Business Development Officer for Always Another added: “We are delighted to be partnering with FlexiRental and are incredibly grateful for the support they have shown. Their genuine commitment to corporate social responsibility and meaningful engagement within local communities truly stands out. We’re excited to see how this partnership will help us make a lasting difference to mental wellbeing across West Cumbria. The collaboration reflects Saturn Four and FlexiRental’s wider commitment to using professional expertise to strengthen local organisations making a meaningful difference.

Further updates from the partnership will be shared as the work develops.