Alpine have been announced as a partner for the Greenweez Paris Major a major Padel Tennis event in France.
The French car manufacturer has signed up for the next two editions, from 2023 to 2024.
This year, the tournament will take place from September 3-10 at Roland-Garros stadium.
Antonino Labate, Alpine VP Sales, Marketing & Customer experience explains the decision to partner with the event saying: “Padel is an intense and demanding sport that brings together both first-time enthusiasts and beginners.
“For me, this partnership with the Greenweez Paris Major was an obvious choice as we share the same values: passion, commitment, and team spirit.
“I can’t wait for this great sporting experience at the legendary Roland-Garros stadium in September”.
Gilles Moretton, President of the French Tennis Federation, adds: “We are delighted to welcome Alpine as a Premium Partner of the Greenweez Paris Major.
“This partnership, based on innovation and performance, is a fine mark of confidence in our tournament from the prestigious French car manufacturer.”
Alpine wanted to be associated with Padel Tennis, a dynamic and spectacular sport that perfectly matches the brand’s DNA of sportiness, lightness, and agility.
As part of this partnership, the Alpine brand will benefit from numerous activations and high visibility within the Roland-Garros stadium.
The brand’s logo will be displayed on the nets and sides of the main courts for the duration of the tournament.
Alpine vehicles will also be on display at the Jardin des Mousquetaires stand.
The 2023 tournament will take place from September 3-10 at Roland-Garros stadium